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Candy A to Z: Now and Later

February 23, 2018


We love candies that offer something for everyone, and that's exactly what you get with Now and Later. Anybody could find a favorite (or two) among Now and Later's eleven original flavors, but why stop there? Now and Later's Chewy lineup reinvents most of the originals with a softer chew and adds Pink Lemonade to the mix, just for fun.Talk about variety! 

Now and Later SplitsStill not impressed? Good, because we've got two more gnarly varieties to tell you about! Now and Later Extreme Sours put a tongue-biting twist on three of their most popular flavors to create Sour Apple, Sour Cherry, and Sour Watermelon chews, while Now and Later Splits combine two great tastes in one long-lasting square. If you aren't impressed by now, you're gonna have to start your own candy company!

Now and Later Extreme SourJimmy Sweet Tooth says: I haven't had Now and Laters since elementary school, and I'm not sure how, but I think they're even better than I remember! I grabbed two bars, a Tropical Punch and a Blue Raspberry, because I didn't want to base my review on just one flavor. That was the right move, because they were both awesome! And I think they're on to something with the "Splits" concept. Combining flavors makes them even more fun.

Major components: Fruit Chews

Primary texture: Chewy (very firm)

Flavor profile: Fruity, with sour fruit flavors available

Manufacturer: Ferrara Candy Company

Year Introduced: 1962

Flavors available: 
Originals:
Strawberry Kiwi, Grape, Pineapple, Cherry, Strawberry, Tropical Punch, Blue Raspberry, Mango GuavaBanana, WatermelonApple  
Chewy: Mango, Pineapple, Strawberry, Blue Raspberry, Cherry, Banana, Apple, Pink Lemonade, Watermelon, Grape 
Extreme Sours: Cherry, Apple, Watermelon
Splits: Lemon-Blue Raspberry, Lemon-Lime

Recommended if you like: Starburst, Laffy Taffy, Salt Water Taffy, Airheads

Brand Brothers and Sisters: Red Hots, Lemonhead, Jujyfruits, Boston Baked Beans, Atomic FireBall, Jaw Busters, Chuckles, Rain-blo, Super Bubble Bubble Gum and Fruit Stripe Gum, plus Black Forest, Trolli, Brach's, and Bob's products!

Suggested uses: You should probably have one of the small, 6-piece bars in your pocket at all times. Besides that, Now and Laters are perfect road trip candies or movie night snacks. The wide variety of colors and flavors makes them great for kids' parties, pinatas, and treat bags.

What's your favorite Now and Later flavor? Do you go for the originals or one of the special varieties? Share your thoughts with us below!

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